Kim's wedding is big business for the Kardashians!

Kim Kardashian and New Jersey Nets forward Kris Humphries kiss on the red carpet of the Kardashian Kollection Launch Party on Wednesday, Aug. 17.

Call it wholly monetized matrimony. Kim Kardashian and Kris Humphries are set to be married Saturday in a lavish, made-for-TV celebration of love, devotion and product-placement.

The reality-TV bombshell and her pro-basketball boyfriend will wed at a canyon estate in the tony seaside town of Montecito, near Santa Barbara, Calif. The exact location of the black-tie ceremony has been kept secret, but everything else about the extravaganza — the dress designer, the cake maker, the stationer, the gift registry, the Kardashian-brand perfume — has been touted 'til death do us part on celebrity websites, entertainment shows and Kardashian's own blog and Twitter pages. The bridesmaids are even wearing green.

Still, "there are so many surprises!" Kim Kardashian gushed at a party to celebrate the launch of her new Sears clothing line, Kardashian Kollection, mere days before the nuptials. "I think it's just going to be so much fun. I'm really looking forward to the wedding."

Kardashian went on to extoll the deep love and compatibility she and Humphries share. "We have a really good balancing system," she said, before working it back to the clothing line. "Like our personalities — he lets me chill and he gives me my space when I need to design and approve the shoes and the clothes and everything. We just have a good connection."

The marriage will be Kardashian's second and Humphries' first. (She was previously married to music producer Damon Thomas from 2000 to 2004.)

Much has been made of the Kardashian-Humphries wedding invitations, which were decorated with black crystals and arrived in silver boxes. Guests were asked to wear black and white and to keep ceremony details confidential. Even more has been made of the couple's wedding registry at Geary's of Beverly Hills, which totals $172,000 and includes such items as a $1,650 coffee pot and two $1,250 sterling silver vegetable spoons.

Entertainment media have breathlessly reported every available detail on the pending nuptials. And when Kardashian's sisters revealed at Wednesday's launch event that the bridal party will be wearing green, they said it as if dropping a national secret.

Mom Kris Jenner was coy even about her dress, saying only that "it's beautiful" — which would be fitting, of course, for the royal reality-TV wedding of the year, with some speculating its price tag could reach $10 million.

But such expense will surely be offset by the bouquet of wedding deals now in place.

The ceremony and everything leading up to it will be featured in a two-part special on E!, the same network that airs "Keeping Up with the Kardashians" and its spinoffs, "Khloe & Lamar," "Kourtney and Khloe Take Miami" and "Kourtney and Kim Take New York."

The special won't air for two months, though, prompting Online card company someecards.com to offer a greeting that reads: "Here's hoping Kim Kardashian's marriage lasts until her wedding special airs in October."

Then there's the magazine exclusive (reportedly with People) that will feature photos and details about the nuptials and the sure-to-be-star-studded guest list. And don't forget Kim Kardashian's Love, a limited-edition perfume that is being sold for $100 a bottle to commemorate the occasion.

Kardashian also constantly updates her five million monthly website visitors and more than nine million Twitter followers about her progress with her pre-wedding workouts (with celebrity trainer Gunnar Peterson), her dress fittings (with designer Vera Wang), and her invitation designer (Lehr & Black).

"She's certainly not the first (celebrity) to capitalize on her wedding and photos and the press to get everything paid for and more," said marketing expert Ryan Schinman, chief of Platinum Rye Entertainment. "It's the first that feels a little commercial. But from what everyone sees, she's very much in love, as long as her fiancé doesn't mind one of the most special moments in their lives being followed and shared with the rest of the world."

Red Hot Victoria Justice at 2011 Do Something Awards

18 year-old Victoria Justice attended the 2011 Do Something Awards held at Palladium in Hollywood yesterday and she rocked the blue carpet in a bright red dress that showed off her thin figure.

Actress Jessica Alba in Lucky Magazine

Jessica Alba is featured in Lucky Magazine this month (though the photo-shoot clearly took place many months ago) and she has quite a few interesting revelations. It seems that Jessica, whose figure is highly admired on our site, confessed that ‘it sucks’ to diet, starve and work out.

Post-partum girdle: “I wear a girdle around my tummy from the moment I give birth until it doesn’t feel loosely goosey anymore—that takes a good two to three months. It’s spandex with Velcro.”No maternity clothes? “I generally don’t wear many maternity clothes…but I am wearing maternity pantyhose, because I can’t fit into the other ones.”

On her meal plan to shape up after the baby: “I have a hard time with portion control, so I have 1,200 calorie meals delivered. But I also work out, so basically I’m starving—it sucks. I drink a lot of water.”On her post-baby workout: “Working out everyday for even just 45 minutes is good for my mental state. But getting dressed and actually doing it is the worst. It’s hard to get motivated.”


On why she likes to be distracted at the gym: “In the gym, I have like five things to distract me: TV, iPod, magazines. Working partners are good, too, so you can chat and not just drown in your own misery. Sorry, does that sound bad? I just hate working out.”

Skype for iPad Released!

Finally all of you Skype lovers out there can bring Skype to the fullest with the Skype for iPad app released just today on Apple’s App Store, available for download now for free. This version of Skype is built specifically for iPad, able to call, video call, on instant message anyone back and forth using Skype’s easiest to use interface yet! Skype Credit will work as well, allowing users to call mobile devices as well as landlines for what Skype Software notes are “really low rates.” You can join Skype from your iPad or sign straight into your account, whichever applies to you.



If a user already has a Skype account, their Skype contacts will already be synced when they first sign in on the iPad app. If instead they’ve got a Skype account with no contacts (or if they’ve got any amount of contacts, of course,) they can add new contacts with a few taps of the screen. One touch call, video call, or messaging is set up instantly, and moving through recent calls and instant messages in one’s Skype for iPad history is simple as well. This version of Skype works over Wi-Fi or 3G connections and is able to connect with the following devices: Skype on iPhone, iPod touch, iPad, PC, Mac, and Skype on TVs. With such a large list we’ve got to also assume that this connection will work to and from Android devices – we’ll get back to you on that one.

Users using Skype for iPad will be able to utilize both their front and back-facing cameras, showing off their face or whatever they’re taking a look at in front of them. Skype for iPad enjoys “near CD quality” (SILK) sound, and instant messages do indeed include emoticons (welcome back to 1996!) Pay features include “Pay As You Go with Skype Credit” and subscription services via monthly payments, the former being great for occasional users, the latter made for heavier talkers.


What’s required for this version if Skype? You’ll need an iPad, first of all, then you’ll need version 4.0 of iOS or higher. For front and back video chat, you’ll of course need an iPad 2 as the first iPad features no such camera combo – on the other hand, should you download the regular version of Skype for your non-iPad Apple device, you can still receive video should you have no camera- this including the first generation iPad and the iPod touch 3rd Generation. Go get it now!

Update: Skype has pulled the app for now – those lucky enough to have downloaded the app in the short bit it was up should not be surprised if issues arise. Skype tweeted:

Google Chrome becomes UK's second most popular web browser

Google's Chrome is Britain's second most popular browser, a sign of the internet giant's increasing grip on the UK search market.Three years after launch, Chrome last month captured 22% of UK users and marginally overtook Mozilla's Firefox browser, according to the web metrics firm Statcounter. Microsoft's Internet Explorer is losing market share to Chrome but remains the most popular browser for UK users with 45% – although it has a head start by being pre-installed on almost all computers sold in Britain. Apple's Safari is UK number four, with a 9% share.

Google's rise in the browser market is in part down to nationwide advertising – Chrome is the first Google product advertised on British TV – but is largely attributed to its speed.

Lars Bak, the Google engineer responsible for Chrome, said the goal had never been to attract a huge user base, but to energise a dormant browser market: "Speed is a fundamental part of it, but it's also about the minimal design and the way it handles security. If you as a user try [to load] a webpage and it feels snappy, it's really hard to go back [to another browser]. It has shown that people spend more time interacting with the web."

Unlike most of Google's talent based at its Mountain View headquarters in California, Bak works from a converted farmhouse in the Danish countryside two hours from Copenhagen. He has become obsessed with speed, and despite numerous tests that show Chrome outstrips all rivals, he thinks it could be much faster. "You should never be happy with [existing] speed," he said. "Of course it gets harder to make substantial gains, but it's all healthy competition. From the beginning we wanted everybody to be fast, and now all browsers are fast. I'm absolutely flabbergasted [by the improvements made by rival browsers]."

Chrome is the number three worldwide, with a 20.65% market share according to Statcounter. But analysts expect it to edge ahead of Firefox, which has dipped steadily since January. Microsoft's Internet Explorer has also fallen heavily, to 43%, with warnings about security vulnerabilities.

Google last month announced its Chromebook laptop, based on its browser and seen as another ambitious attack on Microsoft; it will be made by Samsung and Acer, companies that previously made computers running Microsoft's software.

Unlike most computers, the Chromebook has almost no capacity to store and hosts most data online in a "cloud". Bak said: "The Chromebook is really important because it tries to simplify the machine – it is basically no maintenance, which means you can cut the price. If all you are doing is using a browser it's a fantastic tool."

Red Hot Actress Rachel Weisz

41 year-old actress Rachel Weisz looked lovely in a short red dress at the screening of ‘The Whistleblower’ in New York City the other day